Mike Lindell

I always had the dream of doing a ‘real’ infomercial because I had done smaller home shows and fairs. Everyone said it wasn’t going to work. ‘You need a movie star,’ they said. But I wanted to do it myself because I’m selling the passion – there is a problem and I have a solution – that had resonated well with people.

– Mike Lindell

But you know in the contemporary art world, you pose a very interesting conundrum. All sorts of people collect very contemporary art, yet when it comes to the music which is analogous to that sort of art, they are not interested, or perhaps even hostile.